Multi-Channel Marketing Campaign
With simple, clean layouts and bold colors, I was tasked with subtly uplifting the existing branding for "The New Priority in Higher Ed" campaign. A general consensus among our department was to pull back on the marigold 'drawn' look in ReUp's current branding.
Below is a quickly turned around HubSpot landing page, pdf asset, and paid social graphics made to spread awareness and increase conversions.
Along with the campaign social graphics mentioned above, I had the pleasure of making socials for LinkedIn and other partnering sites, blog headers for a variety of ReUp's web pages, and branded newsletter with accompanying logo.
Due to their confidential nature there are a variety of marketing, procedures, top of funnel processes and instruction manuals and guides I cannot show at this time.
With simple, clean layouts and bold colors, I was tasked with subtly uplifting the existing branding for "The New Priority in Higher Ed" campaign. A general consensus among our department was to pull back on the marigold 'drawn' look in ReUp's current branding.
Below is a quickly turned around HubSpot landing page, pdf asset, and paid social graphics made to spread awareness and increase conversions.
Along with the campaign social graphics mentioned above, I had the pleasure of making socials for LinkedIn and other partnering sites, blog headers for a variety of ReUp's web pages, and branded newsletter with accompanying logo.
Due to their confidential nature there are a variety of marketing, procedures, top of funnel processes and instruction manuals and guides I cannot show at this time.
Deliverables
Branding identity
Marketing campaign materials
Illustration
Landing page design
Branding identity
Marketing campaign materials
Illustration
Landing page design
Team
Rebecca Collins, Copywriter
Mercedes Taylor, Campaign Manager
Rebecca Collins, Copywriter
Mercedes Taylor, Campaign Manager
Tools Used
Illustrator
InDesign
Photoshop
HubSpot
Airtable
Figma
Jira
Illustrator
InDesign
Photoshop
HubSpot
Airtable
Figma
Jira
